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Original from Max BurgersPhoto: Max Burgers
Max Burgers

Original

  • Signature
  • 539 kcal

The burger that best explains Max. Swedish beef, melted cheddar, tomato, iceberg lettuce, yellow onion and the house Original dressing on a sesame bun. It looks like any cheeseburger, but the creamy dressing gives it a gentler, more Scandinavian flavour than ketchup-and-mustard burgers. A good, calm, reliable order.

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The story

Max has printed the climate footprint of every item on its menu since 2008, when it became one of the first restaurant chains anywhere to have its emissions calculated per product and put the number next to the price. The Original is where that reads most plainly: Swedish beef, and a figure that dwarfs anything else on the board. The chain did not remove it — it added plant-based burgers beside it and let customers see the arithmetic, which is a more honest approach than most of the industry has managed.

What’s inside

Make it at home

There is no copycat of the Original yet. Until there is, these recipes on the site come closest to it, judged by what goes into the bun.

Similar burgers at other chains

Built around the same things as the Original.

More from Max Burgers

About Max Burgers

  • Sweden
  • Since 1968
  • $$

Curt Bergfors and Britta Fredriksson opened the first Max in 1968 in Gällivare, a mining town in Swedish Lapland. The name came from Bergfors’s nickname, borrowed from the actor Max von Sydow. For two decades Max was a northern Swedish thing, with just one restaurant outside Norrland, before expanding across the country in the 1990s.

About 155 restaurants in Sweden, plus branches in Poland, Norway, Denmark and, through franchising, Egypt.

The full Max Burgers burger menu and story →

Not affiliated with Max Burgers. Trademarks belong to their owners. The photo is credited under it and is used to illustrate this menu item; it comes down on request.