Hanwoo Bulgogi Burger
The upmarket bulgogi burger, made with hanwoo, Korea’s prized native beef. It is richer and more tender than the standard version, with the same sweet bulgogi glaze. A pricier order that shows how seriously Korean diners take their beef, even at a fast-food counter.
The story
Hanwoo is Korea’s native cattle breed, raised on the peninsula for centuries as a working animal before it was ever bred for eating, and now protected and graded the way wagyu is in Japan. It is expensive enough that a hanwoo burger is a statement rather than a menu staple. Putting it under bulgogi sauce is a very Korean piece of logic: the country’s best beef, cooked in the country’s best-known marinade, sold at a chain that built its business on beating McDonald’s at being local.
What’s inside
- hanwoo Korean beef patty
- bulgogi sauce
- lettuce
- bun
Make it at home
There is no copycat of the Hanwoo Bulgogi Burger yet. Until there is, these recipes on the site come closest to it, judged by what goes into the bun.
- Shares beef
McDonald's Bulgogi Burger (Copycat) - Shares beef
Gator Burger - Shares beef
Juicy Lucy from Supernatural - Shares beef
Delicious Grilled Hamburgers
Similar burgers at other chains
Built around the same things as the Hanwoo Bulgogi Burger.- Burger Bangor · beef
SignatureJuragan - MOS Burger · beef
Natsumi - Wallace · beef
Sky-High Beef Burger - FEBO · beef
Shoarmaburger
More from Lotteria
About Lotteria
Lotteria is part of Lotte, one of South Korea’s biggest business groups, and its name is a blend of Lotte and cafeteria. It opened in Tokyo in 1972 and grew into the dominant burger chain in South Korea, where in 2001 it held a 45 per cent market share against McDonald’s 20 per cent.
Most restaurants are in South Korea and Vietnam. The Japanese branches became Zetteria in 2026.
Not affiliated with Lotteria. Trademarks belong to their owners.