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Hungry Jack's

  • Australia
  • Since 1971
  • $
  • 5 burgers · 1 made at home

Burger King by another name, because in Australia the name was already taken.

About Hungry Jack's

When Jack Cowin bought the Australian franchise for Burger King in 1970, he hit a problem: a small Adelaide takeaway had already trademarked the name “Burger King” in Australia. Burger King offered him a list of other names it owned, and he picked Hungry Jack, a Pillsbury pancake mix, adding the apostrophe and an S. The first restaurant opened in Perth in 1971.

The relationship with the parent company has not always been friendly. When the local trademark lapsed in the 1990s, Burger King tried to push Hungry Jack’s aside and opened its own Australian stores. Cowin sued, won A$46.9 million in 2001, and Hungry Jack’s absorbed the Burger King outlets. The Whopper is on the menu, but the attitude is entirely its own.

Around 440 restaurants across Australia, most of them company-owned.

Signature burgers first. Only burgers and sandwiches, no sides.

Not affiliated with Hungry Jack's. Trademarks and logos belong to their owners. Descriptions are my own; nutrition figures come from the chain’s published information.