The Boys
Vought’s fast-food menu, one superhero burger at a time.
About the folder
In The Boys, Vought does not only sell superheroes, it sells lunch. The company’s in-universe menu names a burger after almost every member of the Seven: the Seven Tower, the Big Homie for Homelander, a jet-black Noir burger, a rainbow vegan patty for Queen Maeve and a burger that turns The Deep’s octopus friend into a menu item.
The videos here cook the whole menu for real, from the 1,660-calorie tower to Soldier Boy’s old-school diner burger, and check which of Vought’s branding exercises would actually sell.
Vought-A-Burger started as background satire and was pushed into the real world by the show’s marketing. On 29 May 2021, showrunner Eric Kripke posted a fake bus-stop ad for the Seven Tower, a stack of the Hero Menu’s sandwiches priced at $5.99, and gave its numbers as 1,660 calories, 128 g of fat and 3,800 mg of sodium. In October 2024, Prime Video ran a real Vought-A-Burger pop-up in Los Angeles for three days, 11 to 13 October, serving the Big Homie, the Seven Tower, Golden Godolkin nuggets and Homelander’s Freedom Fries.
The burgers
My own recipes for The Boys are still on the way. Until then, here is everyone who has already cooked them on camera.
The Boys burgers on YouTube
Other channels that cooked them for real.
Not affiliated with the creators of The Boys. Names and characters belong to their owners. Every photo shows my own home version.